Event Mini Grant Sponsorship Application

What is this program?
The Washtenaw County Convention & Visitors Bureau (WCCVB) is offering Washtenaw County non-profit groups and others an opportunity to apply for a mini-grant event sponsorship. The purpose of the program is to assist in the growth and stability of current and new events that attract visitors from Southeast Michigan and further to our destination thus providing economic impact to throughout Washtenaw County.

Who is eligible?
Non-profit organizations and others within Washtenaw County that organize a community event – open to the public that encourages visitors.

What application information is required?
Please fill out and submit the downloadable application (or contact Danielle Fergus for an emailed version). Once your request has been reviewed by the Grant Review Committee and or the WCCVB management team, if accepted you will be required to sign and submit an agreement. For 2017, a meeting or conference call with Danielle Fergus is required for processing.

Details:

All approved grant recipients will be offered the opportunity for various marketing support depending on the size and scope of the event. High resolution photos and/or appropriate information must be supplied by the grant recipient. Marketing support may include: press release distribution, poster distribution, digital promotional support through social media platforms, as well as a limited amount of postage for mailings through our office.

The applications will be accepted beginning as of the 1stof each calendar year on a first-come, first-serve basis. Sponsorship fund availability is based on the WCCVB’s yearly budgeted allocation for this purpose. Once the fund is depleted, there will be no more sponsorships for that fiscal year.

Tourism Grant Levels & Requirements

Platinum  $2500.00

  • 200+ room block, secured thru the WCCVB
  • Display WCCVB as sponsor on all promotional collateral where sponsors are displayed. We will provide the appropriate logo file.
  • Listing, link, and logo posted on event website.
  • Opportunity to distribute goods and/or product placement at event.
  • Twelve in-kind passes to event.

 

Gold $1500.00

  • 100+ room block, secured thru the WCCVB
  • Display WCCVB as sponsor on all promotional collateral where sponsors are displayed. We will provide the appropriate logo file.
  • Listing, link, and logo posted on event website.
  • Opportunity to distribute goods and/or product placement at event.
  • Ten in-kind passes to event.

 

Silver $1000.00

  • 50+ room block, secured thru the WCCVB
  • Display WCCVB* as sponsor on all promotional collateral where sponsors are displayed. We will provide the appropriate logo file.
  • Listing, link, and logo posted on event website.
  • Opportunity to distribute goods and/or product placement at event.
  • Eight in-kind passes to event.

 

Bronze $500.00

  • 10+ room block, secured thru the WCCVB
  • Display WCCVB as sponsor on all promotional collateral where sponsors are displayed. We will provide the appropriate logo file.
  • Listing, link, and logo posted on event website.
  • Opportunity to distribute goods and/or product placement at event.
  • Six in-kind passes to event.

 

Should your event be cancelled for any reason, the grant amount shall be returned to the WCCVB within 30 days of the cancellation. The WCCVB assumes no liability for any event.

*The committee reserves the right to waive the room night requirements if applications prove to provide other tourism benefits to the community.

For more information, contact:
Danielle Fergus, CTA
Director of Business Engagement
dfergus@annarbor.org
Ph: (734) 794-0653, FX: (734) 995-7283

 

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